Many phobias begin in early childhood and, if left unaddressed, can continue to affect individuals well into adulthood. The aim of this campaign was to raise awareness about this issue and highlight the importance of early support and intervention.
To give the campaign an authentic and personal touch, I incorporated original drawings I made as a child, capturing the raw, emotional expressions of early fears. These were developed into a series of impactful posters designed to resonate with both young people experiencing similar anxieties and the adults who support them. The campaign directs kids and teenagers to resources where they can find help and start conversations about their fears, reducing stigma and encouraging mental health awareness from an early age.
